Client: NCAD
Year: 2023
The Craic Archive came about as a response to the urge to get people talking again. In a post-pandemic age where social media is of high stature in our society, I feel as though we are losing the bones of our culture.
Storytelling has always been a huge part of our culture as Irish people and it contributes massively to our experience of the craic. I decided I wanted to make my own archive to reignite the act of storytelling in Ireland. I began to collect stories from friends and family that I would later use as content for a publication consisting of craic-filled stories. While gathering these stories, I achieved exactly what I wanted to from this publication as the telling of these stories led to plenty of laughter and nostalgia.
